| D-Box launch commercial seating range – Terminator Salvation |
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| Wednesday, 29 July 2009 | |
D-Box Technologies is proud to announce that thrillseekers and moviegoers alikecan live the action-packed adventure of Warner Bros. Pictures’ new feature film, Terminator Salvation from their very own motion-activated D-BOX MFX seating on May 21 in selected theatres. Feel every jolt, rumble and jostle as D-BOX’s Motion technology captures theatergoers and makes them a part of the onscreen action. Encounter gripping explosions, suspenseful fight scenes and experience the effects of flight all from the comfort of D-BOX’s Motion Systems. An unmatched realistic experience, motion designers code each movie, frame by frame, utilizing the company’s breakthrough D-BOX MOTION CODE™ creating a customized immersive cinematic experience. Each seat moves in perfect sync with the onscreen action, and while moviegoers will experience motion during action sequences, the seats remain still during the quieter, dialogue-driven scenes and come equipped with individual adjustable settings to customize the experience. “We’re adding a new dimension to movie-viewing, Terminator Salvation is the perfect fit for D-BOX MOTION CODE™ technology,” said President and CEO of D-BOX, Claude Mc Master. “Moviegoers can experience all the intense moments as if they were right there, living the action.”
The fourth installment of this cult classic film series will be shown with D-BOX motion technology at three theaters in the USA including two new theaters - Theatres at Mall of America in Bloomington, Minnesota and Galaxy Theatres in Austin, Texas, in addition to UltraStar Cinemas in Surprise, Arizona, which successfully debuted the new technology in April 2009.
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